The PR and Marketing Manager is responsible for developing and executing comprehensive public relations and marketing strategies to promote the company’s brand, products, and services. This role involves managing PR campaigns, overseeing marketing initiatives, and collaborating with cross-functional teams to achieve brand awareness and business growth goals.
Responsibilities:
- Developing marketing plans that incorporate traditional and online marketing techniques to reach target audiences.
- Managing the implementation of marketing campaigns by creating ads, brochures, flyers, social media posts, and other promotional materials.
- Developing new products or services based on current trends in the industry.
- Analyzing competitive products or services to identify potential areas for improvement or change in order to gain market share.
- Coordinating publicity events such as trade shows, community events, or social gatherings where potential customers can get acquainted with the brand.
- Developing advertising strategies, such as print ads or commercials, that promote products or services to a specific audience.
- Planning strategies for making a company or product recognizable in the marketplace.
- Developing an effective online presence for a brand through websites, blogs, social media channels, and other online platforms.
- Measuring the success of marketing campaigns by analyzing sales figures, customer feedback, and any other factors that indicate whether objectives were met.
Qualifications:
- Bachelor’s degree in marketing, communications, or a related field (Master’s degree preferred).
- Strong leadership, communication, and project management skills.
- Several years of experience in PR and marketing roles, with a proven track record of successful campaigns.
- Excellent English writing, oral and interpersonal skills are critical
- knowladge about Data Analytics, SEO, UX service is a plus
- Digital Marketing Function
Benefits:
- Working from home
- Snack and Drinks in office
- Health Insurance (After Probation)
- Bonus
- Workshop 2 Times/Year
- Outing 1 Time/Year
- Annual Leave 12 days/Year
- Birthday leave 1 Day/Year
- Etc.