5 March 2024

Join our exclusive event
Data Measurement & Activation


March 5, 2024 from 14:00 to 21:00 (GMT +7)

The Okura Prestige Bangkok

Grand ballroom, 3rd Floor.

In Partnership with

Event Schedule

14:00 - 14:30
Welcome and Registration
14:30 - 14:50
Opening Remarks - Next Level Experiences

Take a glimpse into the opportunities for customer journey measurement and marketing activation as well as the industry leading use cases, trends and insights and what it means for martech in a cookieless world

Nuttakorn Rattanachaisit | CEO at Predictive Co.,Ltd

14:50 - 15:30
Measuring cross-platform Web and App Journeys

Looking into Web and App attribution measurement and why it matters for acquiring and retaining customers and fixing the web to app journey gap with Google Analytics and AppsFlyer

Lyn Nichapoke | Growth Manager at AppsFlyer

15:30 - 16:10
Activating First Party Data for Personalized Customer Experiences

Leverage marketing orchestration to better understand and segment customers and reach the right audience at the right time with personalization at scale

Kao Sutthikiat Sutthitham Enterprise Account Executive – Braze

16:10 - 16:30
Coffee Break
16:30 - 17:00
Summarize Big Idea / Trends Activation of Marketing Data

Bringing it all together with Data Acquisition, Measurement and Activation opportunities and leveraging Predictive’s end-to-end solution of solving the measurement and activation challenges

Nuttakorn Rattanachaisit | CEO at Predictive Co.,Ltd

17:00 - 17:20
Q & A Time

Predictive, Braze and AppsFlyer

17:20 - 20:45
Cocktail Dinner

Registration Form

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