Unlock actionable insights from your data

We believe in delivering tangible results that represent a true return on investment, drive business growth and forecast trends. 

Why Data Driven Insights?

As a Google Marketing Platform Certified Sales Partner and Google Cloud Partner, we plan to collect data and analysis data to unlock client’s business value from the mountains of data

Gain Comprehensive User Insights Beyond Transactions

Go beyond transaction data and uncover a 360-degree view of your customers. By analyzing behavioral data across multiple platforms, we help you understand user actions, trends, and preferences to tailor personalized experiences.

Precision Targeting to Reach the Right Customers at the Right Moment

By leveraging real-time insights, and analyzing data from multiple touchpoint, we enable you to deliver highly targeted and relevant messages that resonate with your audience, driving higher conversions.

Turning Insights into Actionable Metrics

Transform raw data into goals and KPIs that align with your strategic objectives. We help you uncover what's most important , measure impact and optimize performance with actionable metrics.

46.45%

INCREASE IN
GOAL CONVERSIONS

45%

INCREASE IN
CONVERSION RATE

27%

REDUCTION IN BOUNCE RATE

Data Driven Insights for Business Growth

Getting to know our approach for Data Driven Insights

Comprehensive Data Assessment

Conduct a thorough evaluation of your digital platforms – websites and/or apps to ensure your analytics platforms are optimized and ready for data collection. We also help identify opportunities and gaps to streamline your data acquisition.

Data Collection - Capture Every Customer Interaction

Capture user data across every touchpoint to build a comprehensive view of customer behavior. Our data collection services include creating a measurement plan, implementation guidelines, developer tracking, and regular audits to ensure accurate and reliable data.

Activating Data Insights

Leverage behavioral data to build powerful, rules-based segments using Google Analytics 360. Identify high-value actions, such as users who engage deeply with product details but don’t convert, and activate this data for personalized marketing strategies through customer engagement tools like Braze.

Real-Time Data Visualization & Dashboards

Visualize critical, real-time insights such as user behavior, website performance, and channel effectiveness. Our interactive dashboards allow you to transform raw data into actionable intelligence, helping you make informed decisions for your business’s next strategic move

Case Study

Ngern Tid Lor

tidlor.com/th Ngern Tid Lor has a very complex website, webview and application structure, the challenge is to implement tracking across the platform with same user id assigned to each platform for a unique user.

Our Approach

We utilized the capability of Firebase and Google Analytics 360 to create an app cross web property. 
We create a custom dimensions to collect user id and every time that website visitors cross platform from application to webview, we also pass the user id parameter to other platform and create user id view on Google Analytics.

For data visualization, we use the capability of data studio to create app cross web journey dashboard for client to get insight , improve campaign performance and increase conversion.

The Result

Ngern Tid Lor continues to improve its platform quality from content marketing to the back-end in order to increase quality traffic with higher number of conversion.

Google Analytics 360 can help marketing team to drill down into deep insight and data studio works well on monitoring overview of data across application and website.
– Ngern Tid Lor, Digital Channel Optimization & Technical Support team (May 07 ,2021.)

27%

Increase in conversion
from total

Kasikorn

kasikornbank.com Kasikorn Bank is Thailand's leading bank.  People interested in money lending and other financial services were their target audience. As a result, they created an online calculator to assist customers in evaluating their financial products while on the bank's website. The feature indicated consumer interest by indicating users who were more likely to fill up financial lead forms.

Our approach

Predictive analysed data in Google Analytics 360 to identify the users who used the online calculator, and exported this new audience segment to the advertising agency.

The Result

Kasikorn Bank became the #1 market player, with the largest market share, achieving high conversion rates through retargeting audiences created with Google Analytics 360. Overall, there was a 29.77% increase in conversions.

3.9k

Number of 

conversion increase

29%

Increase in
conversions from total

Google Marketing Platform Sales Partner, Google Cloud Partner

We provide End-to-End data Analytics Solutions from data strategy, analytics implementation & advanced analysis & data activation, so you can see exactly next best action and how much value we’re adding to your business.

We utilize a variety of tools.

Google Analytics 360

An enterprise-class solution for a multi-screen world

Google Tag Manager

Manage all your website tags without editing code

Google Ads

Reach the right customers and grow your business

Google Data Studio

Dashboarding & Data Visualization Tools

Google Optimize 360

Create personalized experiences and run website tests

Google Cloud Platform

Build apps faster, make smarter business decisions, and connect people anywhere.

Google Search Ads 360

Manage search marketing campaigns across multiple engines and media channels

Google Bigquery

Serverless, cost-effective and multi-cloud data warehouse

Google Display & Video 360

End-to-end campaign management

Google Campaign Manager

Manage digital campaigns across websites and mobile

Firebase

Quickly develop high-quality apps and grow your business

Salesforce

Connect sales, service, marketing, commerce, and IT, personalise experiences

Start Unlocking actionable insights from your data​

Contact us to get started with
Data Driven Insights for Business Growth