Unlock actionable insights from your data
We believe in delivering tangible results that represent a true return on investment, drive business growth and forecast trends.
Why Data Driven Insights?
As a Google Marketing Platform Certified Sales Partner and Google Cloud Partner, we plan to collect data and analysis data to unlock client’s business value from the mountains of data
Gain Comprehensive User Insights Beyond Transactions
Go beyond transaction data and uncover a 360-degree view of your customers. By analyzing behavioral data across multiple platforms, we help you understand user actions, trends, and preferences to tailor personalized experiences.
Precision Targeting to Reach the Right Customers at the Right Moment
By leveraging real-time insights, and analyzing data from multiple touchpoint, we enable you to deliver highly targeted and relevant messages that resonate with your audience, driving higher conversions.
Turning Insights into Actionable Metrics
Transform raw data into goals and KPIs that align with your strategic objectives. We help you uncover what's most important , measure impact and optimize performance with actionable metrics.
46.45%
INCREASE IN
GOAL CONVERSIONS
45%
INCREASE IN
CONVERSION RATE
27%
REDUCTION IN BOUNCE RATE
Data Driven Insights for Business Growth
Getting to know our approach for Data Driven Insights
Comprehensive Data Assessment
Conduct a thorough evaluation of your digital platforms – websites and/or apps to ensure your analytics platforms are optimized and ready for data collection. We also help identify opportunities and gaps to streamline your data acquisition.
Data Collection - Capture Every Customer Interaction
Capture user data across every touchpoint to build a comprehensive view of customer behavior. Our data collection services include creating a measurement plan, implementation guidelines, developer tracking, and regular audits to ensure accurate and reliable data.
Activating Data Insights
Leverage behavioral data to build powerful, rules-based segments using Google Analytics 360. Identify high-value actions, such as users who engage deeply with product details but don’t convert, and activate this data for personalized marketing strategies through customer engagement tools like Braze.
Real-Time Data Visualization & Dashboards
Visualize critical, real-time insights such as user behavior, website performance, and channel effectiveness. Our interactive dashboards allow you to transform raw data into actionable intelligence, helping you make informed decisions for your business’s next strategic move
Case Study
Ngern Tid Lor
tidlor.com/th Ngern Tid Lor has a very complex website, webview and application structure, the challenge is to implement tracking across the platform with same user id assigned to each platform for a unique user.
Our Approach
We utilized the capability of Firebase and Google Analytics 360 to create an app cross web property. We create a custom dimensions to collect user id and every time that website visitors cross platform from application to webview, we also pass the user id parameter to other platform and create user id view on Google Analytics.
For data visualization, we use the capability of data studio to create app cross web journey dashboard for client to get insight , improve campaign performance and increase conversion.
The Result
Ngern Tid Lor continues to improve its platform quality from content marketing to the back-end in order to increase quality traffic with higher number of conversion.
Google Analytics 360 can help marketing team to drill down into deep insight and data studio works well on monitoring overview of data across application and website.
– Ngern Tid Lor, Digital Channel Optimization & Technical Support team (May 07 ,2021.)
27%
Increase in conversion
from total
Kasikorn
kasikornbank.com Kasikorn Bank is Thailand's leading bank. People interested in money lending and other financial services were their target audience. As a result, they created an online calculator to assist customers in evaluating their financial products while on the bank's website. The feature indicated consumer interest by indicating users who were more likely to fill up financial lead forms.
Our approach
Predictive analysed data in Google Analytics 360 to identify the users who used the online calculator, and exported this new audience segment to the advertising agency.
The Result
Kasikorn Bank became the #1 market player, with the largest market share, achieving high conversion rates through retargeting audiences created with Google Analytics 360. Overall, there was a 29.77% increase in conversions.
3.9k
Number of
conversion increase
29%
Increase in
conversions from total
Google Marketing Platform Sales Partner, Google Cloud Partner
We provide End-to-End data Analytics Solutions from data strategy, analytics implementation & advanced analysis & data activation, so you can see exactly next best action and how much value we’re adding to your business.
We utilize a variety of tools.
Google Analytics 360
An enterprise-class solution for a multi-screen world
Google Tag Manager
Manage all your website tags without editing code
Google Ads
Reach the right customers and grow your business
Google Data Studio
Dashboarding & Data Visualization Tools
Google Optimize 360
Create personalized experiences and run website tests
Google Cloud Platform
Build apps faster, make smarter business decisions, and connect people anywhere.
Google Search Ads 360
Manage search marketing campaigns across multiple engines and media channels
Google Bigquery
Serverless, cost-effective and multi-cloud data warehouse
Google Display & Video 360
End-to-end campaign management
Google Campaign Manager
Manage digital campaigns across websites and mobile
Firebase
Quickly develop high-quality apps and grow your business
Salesforce
Connect sales, service, marketing, commerce, and IT, personalise experiences
Start Unlocking actionable insights from your data
Contact us to get started with
Data Driven Insights for Business Growth